Thursday, November 20, 2008

Hearings radio RTL in mind, Europe 1 formatting, NRJ in crisis

Too bad for Cassandra, Marc-Olivier Fogiel's successful transition to the radio! Good impressions Point here are confirmed by the auditors (see interview Fogiel). Of course, we must not overlook the contribution of Nicolas Canteloup in the success of the morning in Europe 1. Nevertheless, the station Rue François 1st succeeds his best return since winning five in 280,000 listeners (up 5.5%), according to the survey Médiamétrie covering the months of September and October.

Europe 1 also recorded the highest growth of this survey published as soon as Wednesday night - then quickly withdrawn - by Médiamétrie as a result of a computer bug ... A very encouraging result for the first steps in his young radio operator, Alexandre Bompard, 36 years old, who had left the direction of sports at Canal + in June and had, before his parachute over Europe 1, never touched or near or far to a grid of radio programs. It was reconfigured by offering football in the evening (Alexandre Delpérier), Michel Drucker in the morning at 9 am 30 and Jacques Pradel repositioned on the incident in the early afternoon. According to our partial yet, all those involved in rehabilitation programs of the station.

Radio is heard every day in France by 42 million listeners

By bringing together 4.8 million listeners, Europe 1 and back to fourth place behind national radio RTL, always strong leader (6.2 million listeners a day), NRJ (5.3 million listeners) and France Inter (5.2 million listeners). France Info did not take the news on the financial crisis and the American election and declined slightly to set the fifth largest at 100,000 listeners behind Europe 1 (see interview with Philippe Chaffanjon, managing editor of the public station).

Indeed, the NRJ situation that worries most observers. The music station leader was buried in an unprecedented crisis for several consecutive polls. More than 430,000 pairs of ears have zappa compared to the beginning of 2007. Is it the ravages of music listened to on MP3 players or success of sites online music free as deezer.com? In any case, the recovery in hand format NRJ by Christophe Sabot (ex-Virgin Radio) has not to date borne fruit. With 10.4 points combined hearing, NRJ recorded its lowest score since 2000! And the situation is much better for other stations NRJ Group: Nostalgia down 9%, Cherie FM, down 12% and Laughter & songs that draws grimace abandoning 8.1%. Skyrock, the great competitor, he returned 275,000 listeners.

New modes of music consumption are in the process to begin hearing the radio music in general? Nevertheless, their overall audience has slumped by more than 700,000 listeners compared to the beginning of 2007. While the transistor declines the past three seasons, radios general fared well in returning more than 300,000 listeners. Each day, radio is listened to in France by 42 million listeners.

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